When Michael Assraf was asked how many of Flamingo’s 35 employees were based in Miami, the founder gave a short answer: “You’re looking at him.”
That could soon change. Flamingo, a Miami Beach-based startup building AI-driven infrastructure for IT and security teams, raised a $4.5 million seed round led by Vertex Ventures. The financing brought its total funding to $6.7 million following a $2.2 million pre-seed round in October 2025.
According to Assraf, Flamingo is planning to grow its Miami team to at least 10 people, with most of the local hires working in sales, marketing and other customer-facing roles. After a future funding round, he expected that number to reach 30 or 40.
“My goal is to definitely build the headquarters here. And have the C-level executives all sitting here,” Assraf said in an interview with Refresh Miami.
Flamingo serves managed service providers, known as MSPs, that run IT and security operations for companies without large internal teams. Florida is already home to major players in that field, including Miami-based Kaseya and Tampa-based ConnectWise, while many of the industry’s conferences take place in South Florida.
“Florida is basically a hub specifically for my field,” Assraf said. “So also commercially, it makes sense for us to be here.”
Assraf’s connection to Miami began during his previous startup, vulnerability remediation firm Vicarius. After moving from Israel to New York at the request of investors, he visited South Beach with his sales team for a company offsite. The team stayed for about three weeks. Later, as Assraf and his wife started a family, they chose to move south.
Flamingo is now preparing for a much wider commercial test. The company said 400 MSPs were using its product in beta across 10,000 endpoints, with another 2,500 providers on the waitlist. Assraf said the company planned to move from beta to a paid product by the end of September.
Its platform, OpenFrame, addresses a basic cost problem for MSPs. These providers typically pay for many separate products covering device management, monitoring, remote access, software patches, security and support tickets. They must then pay employees to operate those systems and respond to customers.
“We use open source for all of the underlying infrastructure. And by doing that, we create a highly profitable MSP. And on top of that, we add AI agents that also makes the labor much, much, much more efficient,” Assraf said.
Flamingo plans to charge $1 per device each month, including 10 million AI tokens. An annual plan will cost 80 cents per device each month and include 25 million tokens.
The company’s pitch is aimed at the economics of running an MSP. Each provider makes money by supporting businesses and their employees, often charging by the number of users or devices. Adding more clients can require more technicians, limiting the provider’s margins. Flamingo is working toward a system in which software handles more of the routine workload while technicians oversee higher-risk actions.
Assraf’s long-term goal goes beyond helping technicians close tickets faster: “The broader vision is to have IT running on its own.”
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