HomeStrategyThe NHL Launched A Weird ‘Hot For Hockey’ Romance Audiobook Campaign. Here’s... Strategy The NHL Launched A Weird ‘Hot For Hockey’ Romance Audiobook Campaign. Here’s What They Got So, So Wrong Strategy October 6, 2026 0 62 FacebookXPinterestWhatsApp The NHL tried to cash in on Heated Rivalry and Off Campus with romance audiobooks about real players. Fans saw right through it. FacebookXPinterestWhatsApp Cody Previous articleShe Quit Her 6-Figure Amazon Job at 5 Months Pregnant to Launch Her Own Business: ‘Massive Opportunity Ahead of Us’Next articleVishal Garg lays out Better 2.0 plan during shareholder call RELATED ARTICLES Strategy Reddit Is About to Make Its Website Worse to Protect It From AI Strategy I’ve Sat on 23 Boards. Here’s What Founders Get Wrong When They Hire a CEO and Step Back Strategy Employee engagement in U.S. hits lowest point in 15 years Strategy Inside giant homebuilder D.R. Horton’s bet on robotic homebuilding Must Read Brakes built for speed: Why least privilege lets monday.com’s AI teams move faster Tech Monday.com bets on deployment experts to turn AI agents into real returns Tech Reddit Is About to Make Its Website Worse to Protect It From AI Strategy AI architecture startup Dream launches with $17M in funding Tech Intel shares plummet more than 20% following weak guidance blamed on PC market slowdown Tech